If you want a peek behind the curtain at this humble little blog, law firm marketing expert Jayne Navarre has kindly featured it in her case study “Build a Blog – Build a Law Practice: One Lawyer’s Journey.”
It tells the tale of how and why I produce this blog, how it has helped me to build a practice, and more importantly, why it was essential in creating relationships with colleagues across time zones.
I’ve been blogging for over three years now, which in internet terms makes me an old timer. Practice was fun before launching the blog, but as Jayne notes, something did change after I launched:
Robert’s been in private practice for 30 years. Up until four yearsago, he published articles, gave presentations, was active in the ,and hit the local cocktail circuit as much as he could in order tobuild his practice.